Introduction to First TikTok Influencer
TikTok has taken the social media world by storm in recent years, but who was the first influencer to rise to fame on the platform? While there were certainly early adopters of the app who gained sizable followings, the title of the first true TikTok influencer is a matter of some debate.
Loren Gray
One name that often comes up in discussions of early TikTok stars is Loren Gray, a Pennsylvania native who began posting on the app in 2015, when it was still known as Musical.ly. Gray quickly amassed a following thanks to her lip syncing videos and relatable content, and by 2018 she had become one of the platform’s most popular creators.
At the time, Gray was just 16 years old, but she had already gained significant experience in the entertainment industry. She had begun singing and performing at a young age, and had even auditioned for the TV show America’s Got Talent in 2016.
Gray’s rise to fame on TikTok
Gray’s rise to fame on TikTok was fueled in part by her relatable personality and down-to-earth approach to content creation. She didn’t rely on flashy editing or elaborate costumes to make her videos stand out; instead, she focused on creating content that resonated with her audience and showcased her natural charisma and charm.
As Gray’s following grew, so did her opportunities for brand partnerships and collaborations. She became a spokesperson for companies like Burger King and Hyundai, and even signed a record deal with Virgin Records in 2018.
Gray’s success on TikTok
Gray’s success on TikTok paved the way for countless other influencers to follow in her footsteps. Today, the app is home to a vast ecosystem of creators, many of whom have built substantial careers through sponsored content and brand partnerships.
Of course, Gray wasn’t the only early TikTok star to make a splash on the platform. Other notable influencers from the app’s early days include Baby Ariel, Jacob Sartorius, and Zach King, all of whom gained significant followings through their videos on Musical.ly.
TikTok as a viable platform
However, it’s Gray who is often credited with being the first true TikTok influencer. Her success on the platform helped to establish TikTok as a viable platform for creators to build their careers, and set the stage for the explosive growth of the app in the years that followed.
Today, TikTok is one of the most popular social media platforms in the world, with over a billion active users and a thriving ecosystem of creators, brands, and fans. From dance challenges to comedy skits to beauty tutorials, there’s no shortage of content to be found on the app, and influencers continue to play a vital role in shaping its culture and driving its growth.
As for Loren Gray, she remains a prominent figure in the world of social media, with over 50 million followers on TikTok and millions more on other platforms like Instagram and YouTube. She continues to create content that resonates with her fans, and her success serves as a testament to the power of social media and the potential for anyone to make their mark on the world.

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